UI/UX Design • Graphic Design
Client
Eventscape
Year
2024
Service
E-commerce
Overview
Eventscape is a work-in-progress platform designed to simplify event planning in Ghana by unifying venues and vendors into a single, trustworthy marketplace. Partnering with my brother and friend, I led the end-to-end UI/UX design to address cultural pain points like transparency, negotiation, and mobile accessibility.
The Problem
Market Gap: No centralized platform for Ghanaians to discover and book event spaces/vendors, forcing reliance on fragmented, inefficient methods.
Trust Barriers: Users hesitated to book online due to lack of vendor transparency (e.g., no portfolios) and fear of scams.
Cultural Context: Local events require flexibility (e.g., price negotiation, last-minute changes) ignored by global platforms.
My Solutions
1. Deep-Dive Research
Conducted interviews with 15+ event planners, vendors, and newlyweds in Accra.
Key insight: Users wanted to “see the story” of a vendor (e.g., before/after photos of decorated venues) and negotiate directly.
2. Core Design Pillars
Vendor Portfolios: Working on a “Story Gallery” for vendors to showcase past events with captions explaining their process.
Verified Badges: Me and my team are trying to find ways to partner with local event associations to certify reliable vendors.
Negotiable Pricing Toggle: Users could filter vendors open to negotiating the cost for their venue/service.
Using Relatable Tags: Filters like “raditional wedding-ready” or “outdoor friendly” to align with most typical preferences.
3. Anticipating Scalability
Presently, I'm designing a modular vendor onboarding system to easily add new categories (e.g., caterers, photographers).
Currently building a placeholder dashboard for future analytics (e.g., booking trends, revenue reports).
Key Features
Mobile money integration (MTN Momo, Vodafone Cash).
In-App Chat with price negotiation tools.
Story-driven customer reviews and vendor portfolios (before/after galleries, video testimonials).
Impact
Currently in development, launching Q3 2025.
CONTACT ME TODAY AND LET'S BRING YOUR VISION TO LIFE!
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